The future of branded storytelling is evolving as individuals expect more from the organizations that market to them.
So, we invited Heather Loosemore, Sr. Director of Marketing Communications at Walmart Canada and Kaaren Whitney-Vernon, SVP Branded Entertainment at Shaftesbury to share their insights at our last ruckus makers speaker series. Here,
Vanessa Cuartas is ruckus Digital’s newest team member, joining our design shop.
Florida native, Vanessa attended the University of Central Florida and graduated with a Bachelor of Arts, majoring in graphic design. Following her undergrad, she attended the Miami Ad School for Advertising. Here’s what she had to say about her
Recently Walmart and Interac launched their new comedy web series, Upstairs Amy. We spoke with Jenn Stein of APEX and Gary Edgar of ruckus Digital to find out what goes into making it, how the brands get integrated and why they think this approach will work with the target audience.
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For many college and university students, the search for an internship can cause sleepless nights and worry-filled days. Our four interns can attest to these feelings because only a few short months ago those were the shoes they occupied. Fast forward a few months and all four are busy working
Toronto, October 26, 2017 – Following another strong year of multi-channel programming for its diverse set of clients, APEX PR and ruckus Digital today announced the promotion of four key senior practitioners into integrated communications roles for consumer, corporate B2B and design.
Jennifer Stein, a 10-year veteran of APEX PR and
RUCKUS DIGITAL AND APEX PR ARE COLLABORATING WITH WALMART CANADA AND INTERAC® FOR AN ORIGINAL DIGITAL SERIES, UPSTAIRS AMY, PRODUCED BY SHAFTESBURY
From the producers of global phenomenon Carmilla, Upstairs Amy is a scripted comedy that will also feature real-life digital influencers curated by APEX Public Relations.
The grass is always
With fierce competition from other leading online and bricks and mortar retailers, the holiday shopping season is the most difficult time of the year to capture a customer’s attention. Walmart Canada needed a creative approach to break through the noise and entice Canadian shoppers to choose Walmart for their Black
TORONTO, ON - October 2 2017
APEX Public Relations/ruckus Digital announces that it has joined the Branded Content Marketing Association (BCMA), the global regulating body for marketing professionals producing branded content.
Becoming part of the BCMA will provide APEX/ruckus with the latest industry insights. APEX/ruckus will also have access to the BCMA’s
Over the years, APEX Public Relations and ruckus Digital have taken in two interns every year to integrate them into the world of communications.
This year, we have the pleasure of adding four interns to the team. Each intern brings their own set of unique and diverse skills, but there’s no better way to get
Last month’s Dx3 event featured great speakers, intriguing activations, and an opportunity to bump into colleagues. Everyone leaves having a slightly different takeaway, here’s my favourite.
Is the agency of the future going to be smaller, consisting of fewer than 50 people and focusing on greater collaboration with freelancers and vendors?