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3 Reasons You May Be Noticing Low Instagram Engagement – And What You Can Do About It

Are you noticing a frustrating drop in your Instagram engagement recently? You’re not the only one. As Instagram moves more and more towards a pay-to-play model, generating organic reach is becoming increasingly difficult. There is no one-size-fits-all solution to low engagement on the app, but here are a few things

“Excellence is the gradual result of always striving to do better”

I believe that people tend to place too many expectations on themselves. College grads think they need to be experts, those starting out think they’re not as far along as they should be and on and on it goes. I know I personally thought I wasn’t ready to be in

“Anyone who has never made a mistake has never tried anything new”

The digital world is constantly changing and as practitioners, it’s important to have the ability to pivot. While it may be easier to remain in your comfort zone out of the fear of not being good at something, it will never give you the opportunity to learn or better yourself.

Employee Spotlight: Emily Rivas on Her Journey to Senior Strategist

Emily Rivas is ruckus’ newest team member, joining our team as senior content and development strategist. Rivas joins us after spending over two years with Rogers Media. Get to know Emily below! 1. How has your past work or volunteer experience helped you in your current position? In my previous position

#DailyDive: My go-to sources for creativity and inspiration

Curiosity and ongoing learning are key requirements at our agency. Studies show that people who continue to learn as professionals are better problem-solvers, more creative and tend to enjoy their jobs more ̶ so that’s a bonus. This month we are sharing our go-to professional resources at APEX PR and ruckus Digital. As a

#DailyDive: Real estate, health, payments & business go-to sources

Curiosity and ongoing learning are key requirements at our agency. Studies show that people who continue to learn as professionals are better problem-solvers, more creative and tend to enjoy their jobs more ̶ so that’s a bonus. This month we are sharing our go-to professional resources at APEX PR and ruckus Digital. For me, many of my go-to sources

APEX adds senior practitioner to consumer integration team and promotes four across PR and digital groups

TORONTO – August 1, 2019 – Building on a record award-winning year and a number of new business wins, APEX and ruckus Digital are expanding their teams and promoting within. Emma Bray joins APEX as an account director, consumer integration. Emma’s role will focus on senior client counsel and leadership,

#FutureForward: Understand Your Target Audiences

In our #FutureForward series we ask members of our ruckus family to share their insights into what two skills they think will still be relevant in public relations, communications, marketing and digital in 30 years. Nicole Pomeroy , senior integrated media strategist at ruckus Digital, discusses the importance of understanding your target audience as