Are you noticing a frustrating drop in your Instagram engagement recently? You’re not the only one. As Instagram moves more and more towards a pay-to-play model, generating organic reach is becoming increasingly difficult. There is no one-size-fits-all solution to low engagement on the app, but here are a few things
How sports and athletes have pivoted to keep us entertained
At APEX PR and ruckus digital, we are fascinated and focused on brand pivots, especially in the wake of COVID-19. While almost all brands have shifted their operations to keep going either with their traditional services or by assisting frontline workers
On July 24, 2018, Facebook Canada held a #FBroadtrip session to outline what’s new and upcoming on Facebook, Instagram and WhatsApp.
Incidentally, earlier this year, we asked Canadians what companies Facebook owns – to test whether news events would impact usage on it or other platforms.
What we found is that just
Excitement for virtual reality continues to explode and with Facebook 360 photos. Users can expand the canvas of their images to new dimensions. Facebook 360 provides the ability to create 3D, panoramic-like views of your environment, similar to how people experience 360 videos.
This feature was launched last year, and has
As a millennial and a digital content strategist, it’s no surprise that I’m always on my phone – it’s an extension of myself and my work.
Community management is part of my job when managing the social accounts for APEX PR and ruckus digital. For businesses or brands on social, it’s
Last night I headed to Brainstation Toronto – a tech education hub – for my first #InstaMeetTO.
The event brings together social enthusiasts from across the city, all equally eager to curate an amazing Insta feed. With a stacked panel of artists and brand managers, there was sure to be a
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