It’s safe to say that there is no lack of content to be consumed on social media—so how do you create something that stands out and performs well? Here, we’ve rounded up our best tips to help you get started.
1. Keep copy on your creative to a minimumLess is more
With
2019 ramping up, expect new trends throughout the news, social media,
technology and more. At APEX and ruckus digital we will be sharing our
predictions on some of these trends that we think will define 2019 (or at least
part of it).
Amanda
Carreiro, community manager at ruckus Digital, shares her view on what will
happen
As marketing professionals, we’re all familiar with how important metrics and analytics are in gauging success. But how do we pull meaningful insights from the data? And once we have them, how do we develop content, design elements or creative to show the impact of our social media investment?
Essentially, how
Creating great content isn’t an exact science. At a recent event hosted by Rethink at the YouTube space in Toronto, the panel (featuring Alison Lawler-Dean, Rethink’s VP of Marketing and Communications) discussed how content is developed from various perspectives.
In addition to how a non-profit like Rethink approaches the concept, Lawler-Dean
