It’s no secret that Google has spent the last few years trying to position its network, Google+, as the preferred social platform. Despite their pushing, it’s safe to say they haven’t quite hit the mark on that goal.

It looks like they went back to one of their strongholds: online marketing, which they revolutionized with Google Adwords. In December 2013, Google announced they will be offering brands a new way to engage their audiences on their brand pages with +Post Ads. In a nutshell, companies will be able to use already-produced content posted on their brand page as advertisements on the Google Display Network (includes approximately 2 million sites).

Toyota reaches new customers with +Post ads and Google